You are staring at your screen, wondering what to sell on Shopify in Pakistan.
The market’s buzzing, but you’re stuck.
What’s hot? What’s profitable? What’s worth your time?
I’ve been there, grinding through the noise to find what actually works.
Pakistan’s e-commerce industry is booming, with over 240 million people, a growing middle class, and 66.9 million social media users driving trends.
But picking the wrong product can tank your hustle.
This isn’t some generic list.
I’ve dug through data, trends, and real-world success stories to hand you the 21 best products to sell on Shopify in Pakistan for 2025.
Each one’s backed by market demand, profit potential, and cultural fit.
Plus, I’m throwing in actionable tips to make your store pop.
Why Truehost Cloud Is Your Shopify Store’s Secret Weapon
Starting a Shopify store is like building a house—you need a solid foundation.
That’s where Truehost Cloud comes in.
It’s the cheapest, most reliable web hosting provider out there, keeping your store fast and online 24/7.
A slow site kills sales—Truehost ensures your customers aren’t bouncing because of lag.
At Truehost Cloud, you get top-tier hosting without burning a hole in your pocket.
Pair that with Shopify’s slick platform, and you’re ready to dominate Pakistan’s e-commerce game.
Don’t let a shaky server screw you over—Truehost has your back.
Why These Products? How I Picked the Winners
I didn’t just pull these out of thin air. Here’s the deal:
- Market Demand: I checked search trends, consumer behavior, and platforms like Daraz to see what Pakistanis are buying.
- Profit Margins: Every product here has at least 30% margins after costs. No low-ball stuff.
- Cultural Fit: Pakistan’s unique—products need to vibe with local traditions and lifestyles.
- Supply Chain: These are easy to source locally or import without headaches.
- Scalability: You can start small and grow without reinventing the wheel.
Let’s look at the 21 products that’ll make your Shopify store a cash machine.
1. Kurtas and Shalwar Kameez
Pakistanis live for traditional clothing. Kurtas and shalwar kameez are wardrobe staples for men and women.
They’re always in demand, especially during Eid and wedding season.
Source from local markets like Liberty in Lahore for authentic designs.
- Focus on breathable fabrics like cotton and lawn.
- Offer vibrant colors and modern cuts for younger buyers.
- Highlight embroidery details in your listings—Pakistanis love craftsmanship.
2. Lawn Dresses
Summer in Pakistan is brutal—lawn dresses are a lifesaver. Light, airy, and stylish, they fly off the shelves from March to August. Stock unstitched suits for buyers who want custom tailoring.
- Partner with local brands like Nishat Linen for dropshipping.
- Use high-res images to show fabric texture.
- Offer bundle deals (e.g., matching dupattas).
3. Islamic Clothing (Hijabs, Abayas, Jilbabs)
Faith drives fashion for many in Pakistan.
Hijabs and abayas are huge, especially with younger women embracing modest wear.
Pro Tip: Offer trendy designs with subtle embellishments.
- Source from wholesalers in Karachi for variety.
- Include size guides—fit matters.
- Market on TikTok with modest fashion influencers.
4. Western Wear
Urban youth in Lahore and Karachi are chasing global trends.
Think graphic tees, hoodies, and ripped jeans.
Pro Tip: Dropship from AliExpress to test designs without inventory risk.
- Target Gen Z with streetwear vibes.
- Use bold CTAs like “Grab It Before It’s Gone.”
- Run Facebook Ads with trendy visuals.
Read also: Can Pakistanis Sell on AliExpress? Everything You Need to Know
5. Handbags and Accessories
Bags, clutches, and jewelry are impulse buys for Pakistani women.
They’re affordable to ship and have killer margins.
Focus on trendy, budget-friendly pieces.
- Source from local artisans for unique designs.
- Offer free shipping on orders over PKR 5,000.
- Use Instagram Reels to show off styling tips.
6. Skincare Products
Pakistan’s beauty market is booming—think organic serums and whitening creams.
Natural and cruelty-free products are gaining traction. Highlight ingredients like aloe vera or turmeric.
- Source from local brands like Conatural.
- Use before-and-after photos in listings.
- Leverage TikTok for “get ready with me” videos.
Beauty products account for 19.9% of Shopify stores in Pakistan.
7. Haircare Products
From anti-dandruff shampoos to hair oils, Pakistanis are obsessed with healthy hair. Market problem-solving products (e.g., hair loss serums).
- Partner with local suppliers for herbal oils.
- Include customer reviews to build trust.
- Offer bundle deals (shampoo + conditioner).
My cousin sold coconut oil blends on Shopify and hit 100 orders in a month by targeting haircare groups on Facebook.
8. Makeup and Cosmetics
Lipsticks, mascaras, and foundations are hot sellers. Eye makeup (like lash extensions) is trending hard. Stock affordable dupes of high-end brands.
- Source from AliExpress for variety.
- Use high-quality images to show pigmentation.
- Run flash sales to create urgency.
9. Mobile Accessories
Phone cases, chargers, and earbuds are evergreen. Everyone in Pakistan has a smartphone—accessories are a no-brainer. Stock trendy designs (e.g., minimalist cases).
- Import from AliExpress for low costs.
- Offer free shipping to compete with Daraz.
- Use Google Ads to target tech-savvy buyers.
Stat: Consumer electronics are a top category on Shopify.
10. Tech Gadgets
Think smartwatches, Bluetooth speakers, and wireless keyboards.
Pakistanis love affordable tech that boosts productivity.
Focus on budget-friendly brands.
- Source from Alibaba for bulk deals.
- Highlight specs in product descriptions.
- Market to remote workers via LinkedIn.
Read also: 7 Best Pakistani Products To Sell On Amazon
11. Home Decor
Home decor is expected to hit $937 billion globally by 2028.
Wall art, cushions, and candles are big as Pakistanis personalize their spaces. Stock eco-friendly or handmade items.
- Source from local artisans in Multan.
- Use Pinterest for inspiration-driven traffic.
- Offer seasonal collections (e.g., Ramadan decor).
12. Handicrafts
Hand-woven carpets, pottery, and embroidered textiles scream “Made in Pakistan.” They’re a hit locally and abroad. Market to expats and international buyers.
- Source from rural artisans for authenticity.
- Use storytelling in listings (e.g., “Crafted by Multan artisans”).
- Ship via reliable carriers like TCS.
13. Baby Products
From onesies to diaper pails, the baby market is massive. Parents in Pakistan spend big on quality.
Focus on organic or hypoallergenic items.
- Dropship via Babylist for credibility.
- Include safety certifications in listings.
- Target new moms on Instagram.
Stat: The baby care market is projected to hit $419 billion by 2032.
14. Fitness Gear
Home workout equipment like yoga mats and resistance bands is trending. Pakistanis are jumping on the wellness wave. Market to women with home workout videos.
- Source from AliExpress for low costs.
- Offer free workout guides as upsells.
- Use TikTok for fitness challenges.
Example: Yoga gear sales spiked 25% in 2024.
15. Kitchen Appliances
Air fryers, blenders, and electric kettles are hot.
Pakistanis love upgrading their kitchens.
Pro Tip: Stock compact, energy-efficient models.
- Source from Orient’s wholesale catalog.
- Highlight energy savings in descriptions.
- Run ads during Ramadan for gifting.
16. Digital Products (E-books, Printables)
Digital products are booming in Pakistan. E-books, planners, and coloring books are low-cost, high-margin.
No inventory, no shipping—just profit.
Pro Tip: Create Islamic-themed printables for Ramadan.
- Use Canva for quick designs.
- Sell via Shopify’s digital downloads app.
- Market on Etsy and Instagram.
17. Jewelry
Statement necklaces, bangles, and personalized rings sell like crazy.
They’re perfect for gifting.
Pro Tip: Offer engraving for a premium touch.
- Source from local jewelers in Karachi.
- Use close-up images to show details.
- Run Valentine’s Day promos.
Read also: How to Sell Old Coins in Pakistan (Proven Strategies)
18. Footwear
Sneakers, sandals, and traditional khussas are evergreen.
Pakistanis love stylish, comfy shoes.
Pro Tip: Stock versatile designs for daily wear.
- Source from Bata’s wholesale line.
- Offer size guides to reduce returns.
- Use Instagram Reels for styling videos.
19. Gaming Accessories
Controllers, headsets, and mouse pads are huge with Pakistan’s gaming crowd. Target young males via Twitch ads.
- Dropship from AliExpress for variety.
- Highlight durability in listings.
- Offer bundle deals (e.g., mouse + pad).
20. Pet Products
Pet ownership is rising—think cat beds and dog collars.
Focus on affordable, durable items.
- Source from AliExpress for low costs.
- Use cute pet pics in listings.
- Target pet lovers on Facebook groups.
21. Eco-Friendly Products
Stat: Eco-friendly products are a top trend for 2025.
Reusable bags, bamboo straws, and solar gadgets are gaining traction. Pakistanis are waking up to sustainability.
Market as “good for the planet.”
- Source from local eco-brands.
- Use storytelling to highlight impact.
- Run Earth Day campaigns.
How to Make Your Shopify Store a Money Machine
Picking the right products is half the battle. Here’s how to crush it:
- Nail Your Niche: Don’t sell everything—focus on one category (e.g., hijabs) and dominate it.
- Optimize Listings: Use keyword-rich titles, bullet-point benefits, and high-res images.
- Leverage Social Media: Instagram and TikTok are goldmines for Pakistan. Post daily.
- Offer Cash on Delivery: COD is king in Pakistan—70% of buyers prefer it.
- Test and Scale: Start with 5-10 products, track sales, and double down on winners.
- Use Truehost Cloud: A fast, reliable site keeps customers happy. Don’t skimp here.
Read also: 11+ Best Selling Products On Shopify In Pakistan
Challenges and How to Smash Them
Pakistan’s e-commerce isn’t all sunshine. Here’s what you’ll face and how to win:
- Trust Issues: Buyers hesitate online. Offer COD and clear return policies.
- Shipping Costs: Negotiate with TCS or Leopard for bulk discounts.
- Competition: Stand out with unique designs and killer customer service.
- Payment Gateways: Use JazzCash or EasyPaisa for seamless checkout.
Wrapping It Up
You’ve got the 21 best products to sell on Shopify in Pakistan.
Each one’s a proven winner if you execute right.
Start small, test fast, and scale what works.
Pakistan’s market is ripe—don’t sleep on it.
Get your store live with Truehost Cloud for a rock-solid foundation.
No excuses. Go build something that prints money.
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